How to Add a Link to Instagram Story?

Instagram is one of the biggest and most popular social media platforms today. This platform has changed the course of life of many people through content creation and helped online businesses prosper. One of the biggest contributors to these aspects is the link-sharing availability of Instagram. So, why and how do you add a link to Instagram story?

Sharing of links to different pages or websites has been going on Instagram for a very long time. This has helped the creators to attract customers and increase engagement on their pages. When someone sees a topic they are interested in and finds a link attached to it, they are bound to skim through that.

So, in this article, we will teach you how you can add a link to Instagram story and engage the participation of your followers to it.

How to Add a Link to Instagram Story?

If you are a regular Instagram user, you probably know that you can add a link to Instagram story and bio and even share them through text messages. Previously, when you shared the link on your story, other followers could swipe up to visit that page. But, Instagram has now launched a new and even better feature that allows you to share these links in form of stickers. You can add a Link to Instagram story by:

1. Open Instagram and go to your ‘Profile’.

2. Click on the ‘Create icon’.

3. Tap on ‘Story’.

4. Add a story of your choice and click on the ‘Sticker icon’.

5. Scroll down and tap on ‘Link’.

6. A page appears. Paste the link of the page you want to add and click on ‘Done’.

7. The link gets attached. Resize the link by using your fingers and tap on it to change its look.

8. Once done, post your story.

When you open the story and click on that sticker, a ‘Visit Site’ option appears. Clicking it will take you to the page you have linked into the story. In this way, you can add a link to Instagram Story.

How to Customize Instagram Link?

Instagram also provides an additional feature with a link sticker that allows you to customize the text of Instagram link. As the links may be of different pages and just pasting them might not properly reflect what they are about, and their official content, customizing the text makes sure that the audience sees what the link is clearly about by the text written comprising the link. You can do so by:

1. Once you add the Instagram Story you want, click on ‘Sticker icon‘.

2. Scroll down and choose ‘Link‘ option.

3. Paste the link you want. Click on ‘+Customize sticker text‘ option available.

4. Add the title you want to display in the Link and tap on Done.

5. The text will have been added to the link.

6. Resize it by using fingers and tap to change its look.

7. Add to ‘Story‘.

Adding text to a link helps attract the attention of your audience better as they know what the link is related to. In this way, you can customize your link on Instagram.

Along with adding and customizing links on Instagram, you can also add multiple photos to the story at once and even customize them. And when you do so and add links, the story looks more detail-oriented and attracts more engagement. Read: How to Multiple Photos to Instagram Story?

Frequently Asked Questions (FAQs)

Why can’t I add a swipe up link on Instagram?

Instagram removed the swipe up link feature from its platform towards the end of 2021. As this feature could only be applied by people who had over 10k followers on Instagram, it was not applicable for use by most of the Instagram population. This was then replaced by a link sticker.

How do I add a Link to my bio?

To add a link to your bio, go to Profile>Edit Profile>Bio. Paste the link to the Bio option then click on the blue checkmark sign. Once done, click on the blue checkmark sign on the top right corner again to save the changes.

Conclusion

Hence, by using the steps mentioned above, you can easily add a link to Instagram story. Since adding links using the Instagram web might not be possible on your desktop/PC, it is recommended to use the Instagram app via your phone to do so.

Hope this article was helpful and cleared your doubts on how to add a link to Instagram story. Feel free to leave any comments in case of confusion or queries.